Sales Enablement Resource: Cloud Computing

Deconstruct the Win

Based in Australia, BHP Billiton is a large natural resources mining company that has several global operations. They are making a $2.6 billion investment to set up a greenfield organization in Saskatoon, Saskatchewan, in order to extract potash. However, Saskatoon is a mid-sized city with a population of 250,000, and BHP Billiton faced the challenge of needing to grow their office quickly within a limited resource pool. They wanted an ITaaS model for their business unit, with the flexibility to grow and provision environments as new apps come online. They had two key business issues: the need to transition from infrastructure hosted by the Computer Sciences Corporation (CSC) to their own infrastructure, and the need for transformation, or a long-term roadmap and plan for delivering IT as a service (ITaaS).

Print Article: eLearning

Toshiba optimized employee training using an innovative online marketplace.

When Joyce Holmes was tasked with curating new e-learning content in a global division of Toshiba, she faced a steep challenge. The company had just purchased a new division from IBM, and it was undergoing the HR challenges typical of a large acquisition, including blending employee cultures across 40 different countries.

"I was the only learning and development person in the division," says Holmes, the global manager for learning and development for Toshiba Global Commerce and Toshiba America Business Solutions. "We needed to give raw, brand-new content at an economical base out to our employees."

Content Writing/Lead Magnet: SBA Loans Flowchart

Think you’re ready to take out an SBA loan? Follow our flowchart to see which loan best fits your needs. Keep in mind, while we’ve made this tool as accurate as possible, nothing beats talking to a small business lending expert (like one of our team members at SBA7a.loans). Visit SBA7a.loans to grab a free consultation with the biggest SBA lending nerds you’ll ever meet.

Content Writing: How-To Resource for Marketing Company

You know your clients need video in their marketing campaigns to be successful, but you’re not an expert in video marketing. Relax, we’ve got you covered! In this guide and worksheet, we’ll share one of the most effective video structures for marketing all kinds of products and services. It’s called the “Problem/Solution Video,” and it uses a tactic you’re probably already comfortable with -- connecting with an audience by showing how a product or service solves one of their problems.

eBook: Email Advertising SaaS

There’s an element of email marketing that seems to veer pretty far from the cold, scientific world of metrics and deliverability, yet it’s an essential consideration: human psychology. What makes a subscriber open an email, versus relegating it to the trash without a thought?